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horses passing finish line at hereford racecourse
horses passing finish line at hereford racecourse
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Raise brand awareness in Herefordshire with sponsorship.

Sponsorship

Sponsorship Opportunities In Herefordshire

Get your brand in front of a unique audience in excess of 250,000 Sky Racing viewers plus racehorse owners, trainers and employees. 

Ensuring an ROI on any investment is just as important to us as it is to you. That is why we build bespoke packages and partnerships that really do work for our clients.

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Sponsorship & Advertising

There are so many ways to raise the profile of your business at Hereford Racecourse, which can include: 

  • Annual brand hoarding (strategically positioned) overlooking the finishing straight for maximum television coverage for racedays and also non-racing events throughout the year
  • Sponsorship of a race - it is a common misconception that 'sponsoring' a race would involve providing the prize money you see in the racecard, in fact race sponsorship can start in the mid-hundreds and offers many benefits alongside the raceday.
  • Sponsorship benefits 
    • Race title - naming rights of the race 
    • Racecard and on course TV advertising included 
    • Guest passes 
    • Hospitality packages available in conjunction with sponsorship 
    • Judging of Best Turned Out Horse Award
    • Presentation to connections of the winning horse 
  • Raceday sponsorship - for maximum impact businesses can sponsor the full raceday itself with great promotion in advance of the raceday over web and social channels, together with all the raceday benefits included within race sponsorship 
  • Site branding - the racecourse offers many branding opportunities in different location, so if you spot something that may work for you and your business then speak to us!
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Pavers hoarding has been extremely successful to date, and as a result, we have enjoyed the benefits of increased exposure to our brand. They provided us with accurate, timely information and are extremely professional to deal with. We have also been warmly welcomed when attending as sponsors. I would highly recommend that other local businesses take up any advertising/sponsorship opportunities at Hereford Racecourse, as Pavers certainly envisage a continued relationship with them going forward.

Want To Sponsor?

Speak to a member of staff about the sponsorship opportunities available to your business.

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